Hi team …
Thanks for getting in touch! We're proudly 100% Australian, fully independent, and completely neutral in the media advice we offer — always focused on what works best for you.
Before we dive in, could you please hit reply with a quick “Thanks” so we know this didn’t end up in your spam folder?
Two Great Radio Options for Adelaide – See Attached Spreadsheet:
Option 1 – Traditional Radio Campaign
We’ve included a one-week media plan across Adelaide’s six key commercial radio stations:
Mix 102.3, NOVA 919, Triple M, SAFM, Cruise 1323, and FIVEaa.
Rates vary by station (the more popular, the higher the cost), but we’ll help you get the most from your budget.
Option 2 – ATN (Australian Traffic Network)
Want maximum reach, fast? ATN gives you 10-second sponsor ads during live traffic updates that air simultaneously across all major Adelaide radio stations.
You’ll reach 500,000+ listeners — that’s over 50% of the city — within one week!
Here’s an example 22-word script:
"The latest traffic report is brought to you by (Your Business), with (Your Offer). Visit us at (Phone or Website).”
Key Info to Know:
- The attached schedule runs Monday to Friday, but we can customise it — some businesses prefer Wed–Sat or Mon–Sun.
- Ads are 30 seconds long, which is the most common format. We can do 15-second ads, but they usually cost about 75% of the full rate (not the best value).
- Ads run during Prime Time (6am–7pm). If you'd like to focus on just breakfast (6–9am) or drive (3–7pm) times, prices will rise by about 20–40%.
- Like airline prices, radio rates change regularly — so booking early means better rates.
- Once you're ready, we can have your campaign on air in just 2–4 days, or within 24 hours if it’s urgent.
Production Costs:
- Regular cost: up to $500 per 30-second ad
- Special offer: Just $200 to write and produce your next 1-voice ad!
What Happens Next?
- Think about your radio budget
- Decide when you want to go "On Air"
- Send us your details so we can write your ad, including:
- Business or event name
- Dates/times/specials
- Contact info (phone, website, etc.)
- Any other info to help us craft your perfect message
We also plan and book campaigns across TV, digital, outdoor, and more —
so if you're exploring other media, we’ve got you covered.
Got questions? Want to brainstorm ideas? Just call or email — we’re here to help.
Kind regards,
Darryl Durrant | Head of Media & Strategy | 0418 38 22 32
